Founder & Chairman
Murat Bilican
Founder · Technology Creator · Ecosystem Architect
Murat Bilican builds digital businesses powered by AI. As founder and chairman of BIL Enterprises, he combines three decades of international business experience with a technology ecosystem he created to connect products, platforms and business operations.
Through BIL Studio, he designs, builds and operates AI-powered ventures, applying technology to the industries he knows firsthand. His operating experience includes major hospitality investments and ownership interests in two five-star hotels and numerous restaurants.
AI & Technology
Bilican's invention is an integrated AI operating layer designed to bring the group's businesses into one coordinated system. Its purpose is to connect information, automate repeatable work and help a focused team manage an expanding portfolio.
JARVIS is being developed as the central intelligence and coordination layer, connecting specialised agents and workflows across operations, customer communication, marketing and business development.
BIL Studio
BIL Studio is the group's AI development company. It designs and builds websites, applications, AI assistants and digital platforms for the group and its clients.
Bilican leads its product vision and development, turning practical business needs into working technology. The studio also provides a setting in which tools can be tested within the group's businesses and improved through operational use.
Digital Platforms
His technology portfolio includes Hospitality Brandbook, HBB Nexus, HBB Decor and VillaGetaway, alongside platforms for professional services and digital commerce.
These ventures address different needs, from hospitality procurement and supplier connections to luxury travel and AI-supported client services. Together, they extend the group's experience into scalable digital businesses.
Hospitality Academy
Bilican founded Hospitality Academy to make structured professional education accessible to hospitality teams worldwide.
The platform translates experience from hotels, restaurants and beach clubs into practical learning, connecting industry knowledge with the skills needed to operate modern hospitality businesses.
Hospitality Investments
His investment and operating background spans hotels, restaurants, beach clubs and experiential travel ventures.
As Sunset Hospitality Group's Turkish investment partner, he contributed to the development of METT Bodrum and the hospitality ecosystem around it, including Folie, Attiko, Isola, Moi Spa and Raise Fitness. This experience informs the products and systems he develops today.
Real Estate
Through Whitmore Circle, Bilican is developing a platform intended to connect selected real estate opportunities with investors and strategic partners across markets.
The focus is on clear investment structures, disciplined project evaluation and long-term asset value.
One Connected Vision
BIL Studio builds the technology. Hospitality Academy develops professional capability. BIL Enterprises brings these activities together with investments and operating businesses.
Bilican's vision is to create a group in which technology, people and assets strengthen one another.
The Group · Architecture
Murat Bilican · Founder. Partner. Joint Ventures.
Where Murat Bilican is the founder, where he is a partner, and with whom he holds a joint venture.
01
FOUNDER OF
Ownership · Built and owned by Murat Bilican
BIL ENTERPRISES LTD
Holding · Parent Company
BIL STUDIO
AI Development
B HOSPITALITY
Hospitality
GAIA LUXURY COLLECTION
Stays
WHITMORE CIRCLE
Private Capital Platform
02
PARTNER & BOARD MEMBER OF
Boardroom · Governance
SUNSET HOSPITALITY GROUP
Hospitality Group
03
JV PARTNER WITH
Joint Venture
RICCARDO GIRAUDI HOSPITALITY CONCEPTS
JV Partner
Leadership
Ada Bilican
Vice President · United Kingdom
Leading strategic operations and international expansion from the London headquarters. Ada plays a central role in shaping the group's institutional growth trajectory and brand governance frameworks.
Pars Bilican
Next Generation
Selin Güney
Family Member
Neslihan Bilican Güney
Family Member